SecureIt Tactical Inc. Welcomes Jeff Couto as Vice President of Marketing and Analytics

SecureIt Tactical Inc. Welcomes Jeff Couto as Vice President of Marketing and Analytics

Syracuse, NY – SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, is excited to announce Jeff Couto has joined the company as Vice President of Marketing and Analytics. 

“As an e-commerce company, growth in the digital space is heavily reliant on analytics, so hiring someone who is proven in both areas is a major win for our company,” said Chris Panebianco, Chief Marketing Officer at SecureIt. “I’ve had the privilege of working with Jeff in the past, and knew he was perfect for this role. I am beyond excited to stand shoulder to shoulder with him again and take SecureIt to the top of the industry!” 

In this role, Couto will be responsible for the planning and execution of strategic, multi-channel marketing, promotional, and acquisition campaigns to optimize the SecureIt brand and drive revenue. He will also lead analytics and reporting to identify growth initiatives across the business. 

“I’m thrilled to have an opportunity to contribute to SecureIt’s mission and play a role in supporting gun safety through the proper storage of firearms,” said Couto. “SecureIt’s gun safes can play a significant role in protecting families, preventing accidents, and preserving the accuracy of firearms. I look forward to helping put them in front of more gun owners across the country, while promoting our message on gun safety.” 

Couto joins SecureIt from Zash Global, where he was most recently the Vice President of Marketing and Analytics, responsible for growth marketing, analytics, and creative services to more than seven organizations within the company’s ecosystem. Prior to that role, Couto worked alongside Panebianco at BHG Financial as Vice President of Marketing/Originations, where he led the performance marketing and marketing analytics initiatives for the company.  

He holds a Bachelor of Business Administration degree in Marketing with a minor in Asian Studies from Loyola University in Maryland, and currently resides in New York with his family. 

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gunowners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

Firearms Instructor Karen Hunter Joins SecureIt Tactical Inc. as Business Development Manager

SecureIt Welcomes Karen Hunter as Business Development Manager

Syracuse, NY – SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, is excited to announce Karen Hunter has joined the company as a Business Development Manager. 

“Karen’s outstanding reputation and experience in the firearms industry make her a great addition to our growing team.” said Chris Panebianco, Chief Marketing Officer at SecureIt. “I look forward to leveraging her connections as an author, trainer and industry expert as we continue to change the industry!” 

In this role, Hunter will be responsible for building new partnerships and brand collaborations to align with SecureIt’s mission and play a key role in the growth of the SecureIt Field Agent Program across the military, law enforcement, FFLs, trainers, and more. 

Leveraging her industry expertise, she will also work closely with the marketing team to develop a new content series around proper gun storage and gun safety, and develop a new training curriculum for female gun owners, both tactical and civilian. 

“SecureIt is on the cusp of redefining the entire gun safe industry as we know it, while maintaining a genuine passion for their customers, and I am both honored and excited to be joining the team,” said Hunter. “SecureIt defies conditioned thinking, surging against the current where the mainstream market comfortably flows. Their foundation and ideals align with my own, especially when it comes to training and educating the firearms community. I am anxiously looking forward to what lies ahead!” 

Hunter is a certified firearms instructor focused on defensive handgun, carbine and shotgun training through group classes as well as private instruction. She is also a national magazine contributor, author and content contributor for various digital platforms with gun and product reviews, education, training, opinion pieces and even highlighting other individuals who are impacting the 2A community for the better.  

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gunowners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

SecureIt Tactical Inc. Launches New Rewards Program

Syracuse, NY – SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, has officially launched its new rewards program: the SecureIt Field Agent Program. 

“SecureIt has built a strong community of loyal customers, and many of them are already showing the innovative ways they’re using our gun storage solutions online,” said Chris Panebianco, Chief Marketing Officer at SecureIt. “The love for our products was apparent when I joined the company earlier this year, and I couldn’t be more excited to launch this program.” 

Participants in the program, known as “Field Agents,” can earn rewards in two ways: 

  • Referring new customers – Each Field Agent will receive a custom code and link that can be shared with their network. Every time this code is used at checkout, the Field Agent will receive a commission based on the total purchase amount. 
  • Completing challenges in the mobile app – New challenges, including posting pictures of SecureIt products, sharing testimonials, and creative short videos, earn points that can be redeemed for SecureIt merchandise, exclusive discounts, and free products. 

“When we launched SecureIt more than two decades ago, we set out to solve the weapon storage challenges facing the US military. Today we’re the global leader in military weapon storage and armory design and have leveraged our experience to turn the consumer gun safe industry upside down,” said Tom Kubiniec, President and Chief Executive Officer at SecureIt. “Not only have we created the most advanced gun storage solutions on the market, but we continue to make our customers’ needs our top priority. The SecureIt Field Agent Program will give us a unique opportunity to recognize our fans, engage them in conversation, and reward them for the role they play in our continued success.” 

This program is open to everyone to participate in, spanning SecureIt customers, firearm instructors and trainers, industry influencers, companies interested in offering gun storage solutions to their customer base, as well as those with a Federal Firearms License (FFL). 

Completion of a short application is required to join the SecureIt Field Agent Program. To learn more and register to become a Field Agent, visit www.secureitgunstorage.com/fieldagent/.  

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gunowners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

Manny Huerta Joins SecureIt Tactical Inc. as WordPress Developer

Syracuse, NY – SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, is excited to announce Manny Huerta has joined the company as WordPress Developer. 

“We’re absolutely thrilled to have Manny as part of our team,” said Kevin Graham, Senior Marketing Manager. “When we first met, his drive and determination stood out to me. He has a great mind for web development and I’m excited to be working with him on projects that will help expand SecureIt’s customer experience.” 

In this role, Huerta will be responsible for building web solutions as well as troubleshooting within SecureIt’s WordPress environment. He will also play a key role in creating and maintaining a powerful, intuitive digital experience for the company’s ecommerce and military websites. 

Huerta brings more than five years of development experience to the SecureIt team, most recently leading all design and development work for a variety of client websites at Axtegrity Consulting. Previously, he served in various front-end development roles, executed digital marketing and search engine optimization campaigns, and conducted quality assurance testing in the video game space, most notably Madden 18. 

“I am extremely excited to join the SecureIt family! It’s refreshing to work for a company that values feedback and has a work culture that embraces individuality,” said Huerta. “Our company focus of putting gun safety first and spreading awareness on proper gun storage makes coming into work rewarding every day.” 

Huerta holds a bachelor’s degree in Computer Science and Digital Marketing from Nova Southeastern University and currently lives in Orlando, Florida. 

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gunowners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

SecureIt Tactical Inc. Ranks on Inc. 5000 Fastest-Growing Private Companies List for Second Time

Syracuse, NY – Inc. Magazine has announced that SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, has been ranked No. 3812 on its annual Inc. 5000 list.  

Businesses featured on the Inc. 5000 Fastest-Growing Private Companies list are ranked based on three-year revenue growth, in which SecureIt’s revenue grew 167%. In addition to revenue, the company also saw significant growth in staffing, growing its overall headcount 47% in that same timeframe. 

“Over the past few years, SecureIt has continued to see tremendous growth as a business, so we’re honored to be ranked on the Inc. 5000 list for the second time,” said Tom Kubiniec, President and Chief Executive Officer at SecureIt. “Our company has worked diligently to expand our product lines, strengthen our relationship with the military and law enforcement officials, and break into the consumer market to create a safer, more secure gun storage solution for your home. This ranking is a testament to our success, and we’re excited to continue this momentum as we look to the second half of this year and beyond.” 

SecureIt is one of 2,915 companies to be listed multiple times, and ranked third of the companies honored in Syracuse, New York where the company is headquartered. 

To learn more about SecureIt’s ranking and to view the complete results of the 2022 Inc. 5000 list, visit https://www.inc.com/profile/secureit-tactical

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gunowners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

SecureIt Tactical Inc. Hires Brian Simmons as Graphic Designer

SecureIt Tactical Hires Graphic Designer Brian Simmons

Syracuse, NY – SecureIt Tactical Inc., the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market, is pleased to announce Brian Simmons has joined the company as Graphic Designer. 

“I’m extremely excited to have Brian join the team to help lead our rebranding efforts!” said Chris Panebianco, Chief Marketing Officer at SecureIt. “His talent will go a long way in our quest to take over this industry and I can’t wait to see it all unfold.” 

In this role, Simmons will be responsible for establishing the creative direction for the company and own the brand look and feel globally. Part of the sales and marketing leadership team, he will also drive innovation by leading idea generation, design, and execution across all marketing channels and branded initiatives. 

Simmons brings over a decade of experience to the SecureIt team, most recently executing marketing, digital, and design initiatives for Tracey Road Equipment. Previously, he served on the creative team at the advertising agency Mower, working directly with clients on concepts through design execution. 

“When an opportunity to lead a company rebrand presents itself, you have to take it—especially for a company that thrives on innovation and disruption,” said Simmons. “After jumping at the chance to join SecureIt, I couldn’t be happier with how professional, efficient, and successful the team and business is for its size, overall.” 

Simmons holds a bachelor’s degree in Graphic Design from Rochester Institute of Technology and currently lives in Syracuse, New York with his family.  

About SecureIt Tactical Inc. 

SecureIt Tactical Inc. is disrupting the firearm storage industry, challenging the way America thinks about gun storage, safety, and home defense. Founded in 2001 as a Department of Defense contractor, SecureIt is now the global leader in military weapons storage and armory design, and the only company to build a gun storage system that meets the rigorous standards of the U.S. military for the consumer firearm market.  

While traditional gun storage companies have lost touch with the core fundamental principle to secure firearms, SecureIt has spent more than two decades perfecting a line of innovative, customizable firearm storage systems and accessories. The company has also developed, in conjunction with the U.S. Army Special Forces, patented CradleGrid™ technology that gives gun owners the flexibility and freedom to design the system that works best for them.  

SecureIt is headquartered in Syracuse, NY with a growing employee base and distribution centers across the country. To learn more about SecureIt’s consumer and military weapon storage systems, visit www.secureitgunstorage.com

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